WHAT IS ORGANIC COTTON?

Organic cotton is cotton that is produced and certified to organic agricultural standards. Its production sustains the health of soils, ecosystems and people by using natural processes rather than artificial inputs. Organic cotton farming does not allow the use of toxic chemicals or GMOs (genetically modified organisms). Instead, it combines tradition, innovation and science to benefit the shared environment and promote a good quality of life for all involved.



 

illustrated icon of a recycling symbol circling a leaf    Reduces environmental footprint

No toxic chemicals are used in the growing of organic cotton. It doesn’t damage the soil, has less impact on the air, and uses 91% less water and 68% less energy. Conventional cotton uses about 16% of the world’s insecticides and 7% of pesticides.


an illustration of a heart on top of a sustainably-made button    Fair price for sustainability

When you buy organic cotton you are investing in water conservation, cleaner air, better soil and farmer livelihoods. The price for organic cotton is therefore sometimes, but not always, higher. However, with demand on the rise, more choices will become available.


Illustrated icon of a cityscape overlooking a healthier, greener planet.    Promotes safe work & better livelihoods

Growing organic cotton keeps farmers and their families safe. They are not exposed to toxic chemicals in the field or through their food and water supply. It also means farmers grow more than one crop which supplements their food and income.


Illustrated icon of a clock moving forward in time    Model for the future

By 2025, two-thirds of the world’s population may face water shortages. But organic cotton is 80% rain-fed, which reduces pressure on local water sources. The absence of chemicals also means that water is cleaner and safer. Cotton is often grown in water-scarce areas using irrigation and it takes 2,700 liters of water to make a conventional cotton t-shirt.


illusatrated icon of city made out of healthy, sustainable food and materials.   Impacts our food system

Organic cotton is grown from organic cotton seeds. Cotton seed oil is used in a variety of food products such as cookies, chips and vegetable oil, and is also fed to livestock. So while cotton fiber is not something we put in our body, the by-product can make its way into our diets.


Illustrated icon of earth being tended to and cared for by a little heart   You can make a difference

Caring for the world and the people we share it with is a life choice. Choosing organic cotton is part of this choice. In 2015, 26 million metric tonnes of cotton was produced globally, much of it for the apparel industry. Organic cotton makes up less than 1% of this. By choosing organic over conventional cotton you have the purchasing power to influence brands, manufacturers and even farmers. So let’s change this number!